Rich "The Hubbins" Claussen - Improving the Fast Food Experience

Tuesday, July 27, 2004

This one (via Peter Provost) surprised me: At several McDonalds restaurants in Colorado (and some elsewhere), the drive through order taker is working from a remote call center.

This is amazing. Part of me worries about the dehumanization of the concept, but another part of me has to recall the mistakes made all too often at my local fast-food locations. How much better might the experience it be if the person taking the order was more skilled at the process?

Amazing what technology enables.

Personal | Technology

Tuesday, July 27, 2004 12:03:32 PM (Pacific Daylight Time, UTC-07:00)

Comments [4]

Tuesday, July 27, 2004 12:39:49 PM (Pacific Daylight Time, UTC-07:00)

I dont know if this will mean the person is going to be more skilled, in fact it might harm the communication of the people since they have to rely completely on the order system. But of course I would much rather be in a call center than a crappy fast food restaurant if that was my job.

-James

James Avery

Sunday, August 01, 2004 7:40:27 PM (Pacific Daylight Time, UTC-07:00)

Do you have a better chance that the order takers 1st language is english?!!

Richard

Monday, August 02, 2004 8:29:45 AM (Pacific Daylight Time, UTC-07:00)

Ok Richard, I kinda thought about that, too. Sure would seem likely, doesn't it?

rich

Friday, August 13, 2004 3:38:52 PM (Pacific Daylight Time, UTC-07:00)

With any luck, the remote call center is not in Indonesia! Would you like me to refer you to our outsourced tech support department for your order correction?

Matt Klump

Comments are closed.