# Tuesday, May 10, 2005

One of my buddies, and fellow Nonna's patrons, here in town is getting some press on his current venture.

Jon Joye started AudioGlobe to tap into the MP3 boom, but that didn't pan out. Instead, he has developed a concept known as Dynamic Digital Rights Management that allows the content an artist (or writer, or programmer, etc.) produces to dictate the rights given to a consumer.

If the producer simply wants recognition as the source, he or she may choose that. Alternatively, if money is to be made, that can be be embedded in the content. As I understand, the idea is that the content itself contains the rights, not the 'player'.

It sure sounds like a cool idea. I'm looking forward to seeing where Jon takes this. It holds a lot of promise!

Tuesday, May 10, 2005 11:33:39 PM (Pacific Daylight Time, UTC-07:00)  #    Comments [0]
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